theEword is a property marketing agency working predominantly across student housing, residential new-build sales and build-to-rent schemes, alongside a number of property-adjacent clients in sectors such as healthcare and theatre. With a junior in-house design team and a creative and campaign lead who can’t be across every client for quality checks and feedback, they’re looking for a reliable creative resource that can take work off their plate and deliver to a high standard first time round.

Their requirements are predominantly paid and organic social campaigns across Meta, with occasional TikTok statics, video and animation, as well as high-impact Google Slides presentations for new business pitches and key client decks. Demand fluctuates with clear seasonal peaks, such as the lead-up to September for student housing and January for residential, alongside unpredictable shifts like development launches moving at short notice. With performance judged on qualified leads, there’s also a growing focus on producing creative variations at scale to support A/B testing.

Hatchly will act as a seamless extension of theEword’s team, providing a dedicated designer, creative director oversight and a dedicated account manager who will get to know each client brand and all of its nuances, from comprehensive brand guidelines to the historical preferences that only come from working with a brand over time.

Through our flexible subscription model, centralised project dashboard and the ability to scale capacity up or down around seasonal demand, we’ll give theEword dependable, high-quality design support across Figma, Adobe and Canva, along with efficient production workflows for A/B test variations, freeing up their internal team to focus on strategy, client relationships and campaign performance.